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May 2026 · Lagos / Accra / Joburg / Dakar

Essay

Why we never convert the price

A naira price, a pound price and a rand price say three different things about who a studio is making for. Converting them would erase all three.

By The Editors · 14 Oct 2026 · 2 min read

Every price on noklens is shown in the currency the studio chose. A Lady Biba dress is in naira, an Orange Culture coat in pounds, a MaXhosa cardigan in rand, a Tongoro couture jumpsuit in euros. We get asked, reasonably, why we don't convert everything into one currency so you can compare at a glance. This is the answer.

A currency is a decision

Across the catalog, eleven studios price in US dollars, nine in pounds, six in naira, one in rand and one in euros. Those numbers aren't an accident of software. A shop's currency is one of the first decisions a studio makes about who it is selling to. Ashluxe and Lady Biba price in naira, which reads to us as a shop built first for customers at home. Orange Culture, also in Lagos, prices in pounds. Christie Brown, in Accra, prices in dollars. MaXhosa prices in rand from Johannesburg. Each choice says something about where the studio expects its next customer to be.

Convert all of that into one currency and the decision disappears. Worse, a precision appears that was never there. A converted price is our exchange rate on our day, presented as if it were the studio's number. Exchange rates move, and the naira in particular has moved a long way against the dollar in recent years. The studio's own price changes only when the studio changes it.

What you actually pay

There is a practical reason too. You don't pay noklens anything. You pay the studio, through its own checkout, in whatever currency it charges and at whatever rate your bank applies. The number most likely to match what leaves your account is the studio's own number, so that is the one we show, written the way the studio's own customers would read it.

Some prices aren't numbers at all. A little over a hundred pieces here read "price on request": couture that is quoted rather than listed, pieces a studio would rather discuss first, and the occasional listing whose price we couldn't read reliably from the shop. In each case we would rather say so than guess.

If you want to compare, compare; your bank's converter is a click away. But look first at the price as the studio set it. It is the closest thing on the page to the studio speaking for itself.